Mario Carlón 130 tecimiento en la central nuclear de Three Mile Island, the mass media constructed reality in postmodernity “as a reality being made, present as a collective experience for social actors” (p. IV). It might be complemented by the observation made by Stig Hjarvard (2014[2013]), who states that “they provide a com- mon public space for society as a whole.” Now, the analysis that we have just presented shows the passage from the postmodern to the contemporary era on multiple levels. Since the mass media may continue to build reality in the sense it was identified in postmodernity, these con- structions, however, are no longer as dominant or as significant because of the set of mediatization, and the use of actors/ enunciators of media systems has radically transformed the construc- tion of events10. The transformation of the historical regime that characterizes contemporaneity means that relationships between before (past), during (present), and after (future) are altered. In the era in which the centrality of the broadcasts of shared events passed through live television broadcasts, as the title of the book by Daniel Dayan and Elihu Katz (1995 [1992]) recalls very well, Media Events – The Live Broadc sting of History, those times were clearly distinguished among each other. It is what they in- dicate when they explain the “evolution of those events through time,” where they say they developed in the following way: first, in its negotiation between companies, com- municators, and audiences; then on its represen- tation by the communicators; and finally in its celebration by members of the audience in their homes” (p. 10). 10 Precisely to give an example: television channels are no longer so decisive, not even when they broadcast an event like the one analyzed here on a national network. In addition to the broadcast of the channels, today, we have streaming transmissions from official accounts (which use their particular hashtags) and private journalistic media. This multiplicity of broadcast, which allow, for example, portals to headline with their point of view, show that we live in a time of broad differences with the era of mass media (one example: during the trans- mission of the event analyzed, the newspaper La Nación held a public access chat in its online edition in which different specialized journalists conversed).
RkJQdWJsaXNoZXIy MjEzNzYz