305 Index A actants 92, 153 advertising 20, 77, 78, 79, 81, 82, 83, 84, 86, 87, 88, 89, 90, 93, 94, 99, 103, 150, 190, 191, 246, 276, 280, 295, 297, 298 affordances 37, 38, 41, 51, 55, 56, 58, 82, 86, 89, 90, 96, 105 agency 101, 158, 161, 171, 208, 214, 221, 226, 237, 284 algorithm 19, 64, 65, 70, 74, 78, 81, 82, 83, 84, 85, 86, 87, 88, 89, 90, 91, 95, 103, 110, 213, 214, 215 algorithms 9, 12, 15, 19, 59, 61, 77, 78, 79, 80, 81, 82, 83, 84, 85, 86, 87, 88, 90, 91, 92, 93, 94, 95, 96, 145, 149, 197, 198, 213, 214, 215, 216, 246, 248, 307, 308 ambience 253 antagonism 152 attractor 65, 67, 74 attractors 61, 64, 65, 67 B behavior 65, 111, 124, 180, 182, 183, 186, 277, 281, 282 big data 83, 84, 89, 93, 96, 100, 102, 110, 111, 112 branding 142, 143 brands 9, 77, 78, 79, 81, 82, 83, 87, 89, 90, 92, 93, 94, 144 C capital 32, 33, 133, 139, 143, 144, 155, 216, 258, 284 capitalism 99, 112, 139, 140, 143, 145, 149, 150, 151, 152, 239, 277, 278 children 157, 159, 160, 161, 162, 166, 167, 170, 171, 173, 174 circuits 51, 53, 56, 77, 139, 140, 141, 148, 153, 165, 167, 170, 175, 201, 230, 252, 284, 286 circulación 133, 134, 135, 154, 178, 302
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