TABLE OF CONTENTS 11 A SEMINAR OF FAREWELLS AND MEMORIES Jairo Ferreira 15 MEDIATIZATION: WHAT WE SAY AND WHAT WE THINK Lucrécia D´Alessio Ferrara PART I MEDIATIZATION AND THE SOCIAL CONSTRUCTION OF REALITY 29 THE COMMUNICATIONAL CONSTRUCTION OF REALITY Ciro Marcondes 41 SAPIENS... QUI NESCIAT SOCIAL LEARNING AND THE MEDIATIZED HOMO SAPIENS José Luiz Braga PART II LOGIC, ALGORITHMS, PLATFORMS, AND METRICS 61 IN SEARCH OF THE LOST MOVEMENT IN COMMUNICATION RESEARCH: SOCIOCULTURAL MATRICES IN AN ENACTIVE RESEARCH IN COMMUNICATION Sandra Massoni 77 ALGORITHMIC MEDIATIONS OF CONSUMPTION: MEDIATIZED INTERACTIONS BETWEEN BRANDS AND CONSUMERS AND FORMS OF WRITINGS Eneus Trindade
RkJQdWJsaXNoZXIy MjEzNzYz