Mediatization, polarization, and intolerance (between environments, media, and circulation)

Ada C. Machado da Silveira 164 cerned with registering selected events in terms of violence and fear of life in the city (VAZ et al., 2005; VAZ; CARDOSO; FELIX, 2012), in the countryside, and at the borders (SILVEIRA; GUI- MARÃES, 2016). It is worth noting the colonial perspective that built an imaginary in which the coastal coast is idyllic for the exploitation of foreigners, given that it is difficult for beaches and ports to be covered as a news agenda. Even with the pres- ent environmental disasters, responsible for contamination by mineral waste and oil, the news coverage has not been able to reverse this silencing. On the other hand, Brazilian researchers engaged in the debate onCommunicationTheory understand that the emergence of the shared communication scenario supposes overcoming the informational paradigm in favor of the interactional paradigm (FRANCE, 2003). Network communication, when establishing a new paradigm, requires stripping the modernization of linear communication practices. In this context, it is understood that the notion of shielding takes on densely ideological meanings when promoting the news of events that bring together a great capacity for synthesis. I understand that news would act, thus, seeking to summarize the spirit of a moment, in what Rodrigo Alsina (2009) pointed out as a fusion of the universal and the particular in jour- nalism, transforming the event into a symbol. The clash of emerging or instigated communicational forces is confronted with symbolic materiality impregnated with the normalizing order of the hegemonic media project, centered on professional media. It is a scenario that presents analysis challenges. One of them is pointed out in face of the in- sufficiency of definitions about newsworthiness criteria (FRAN- CISCATO, 2014; SILVA, 2005), given the emphasis on the news- values approach taken as structuring in the debate. According to Traquina, “news values that determine whether an event or subject, is likely to become news, that is, to be judged as worthy of being made into news” (TRAQUINA, 2000, p. 63) 7 . 7 Using Wolf, he reiterates the primacy of the notion of news values so dear to the American academic environment: “Defined newsworthiness as the set of ele- ments through which the news agency controls and manages the quantity and type of events, from which news must be selected, we can define news values as a component of newsworthiness” (WOLF, 2001, p. 195).