Mediatization, polarization, and intolerance (between environments, media, and circulation)

André Lemos 96 tion produced on the object by the research itself). Proposition- al dimension to understanding collective affectation (human and non-human) in the reorganization and redefinition of the problem. 4. Conclusion In this work, we pointed out the need to take seriously the materiality of communication processes, particularly those involving digital culture, although it is not exclusive to this field. Neomaterialist theories are based on four assumptions: mate- rialism, non-essentialism, associativism, and non-anthropo- centrism. Indicating that everything has a material basis, such theories predict that things are what they do, that everything is intertwined, and the human is not always the center of actions. The article argues that the communication field that is mostly anthropocentric can gain by looking more closely at the material agency in these processes. We differentiate the idea of radical m diation fromme- diation and mediatization, which are more frequent in the com- munication area, calling attention to the recognition of non-an- thropocentric perspectives for thinking about communication beings. We pointed out ideal types for text recognition and an- thropocentric research (Maia, Object-Washing, Panopticon, and Ouroboros). We ended the article by proposing a methodology for those who wish to carry out neomaterialist studies based on instructions on the procedures. The studies must be attentive to the realization of an inventory , the identification of mediation with the transduction processes, how the problem is articulated, and the regrouping as a form of a final proposition about the dispute. The work in progress at Lab404 8 tries to apply this methodology. Studies on how Instagram affects and is affected by professional practices; how the photographic process of self- ies is intertwined with specific material practices; about fake news and the materiality of the dissemination platforms; the 8 See ongoing research ( http://www.lab404.ufba.br/?page_id=3521 ) and pub- lished articles ( http://www.lab404.ufba.br/?page_id=11 ).