Networks, Society, and Polis: Epistemological Approaches on Mediatization

When the eyes do not blink nor stop: from the operation-image to the rise to the flow 197 shadows that are coupled with the circulation process and, in- evitably, circularity 4 . Circulation is the result of an intense interaction game that takes place departing from the notion of contacts and hy- bridizations. Fausto Neto (2013) highlights that technology en- ables to shorten distances since the production-reception poles can no longer be of contact. Each contact or coupling demands an effort to produce meaning; that is, the image of the record of the attacks in Syria published in the canonical media, which is linked to the publications and actions initiated on Facebook, is coupled with new productions by cartoonists and social ac- tors on their devices. That is, there is a chain of productions, co- productions, appropriations, a reframing that takes the meaning forward through circuits, putting into practice the movements of hagia. For Braga (2012), the rhythms of circulation are modulated by sev- eral possible articulations between the tactics of instantaneity that seek to reduce the time of ac- cess and circulation; and collection tactics, aimed at permanence and recovery. The fact that devel- oping circuits have a marked tendency to ‘cross’ established social fields, even when the point of origin of a circuit is one of these fields – such as, for example, the educational – leads to a sort of ‘recontextualization.’ The usual references are displaced or complemented by less usual recom- mendations – causing the developing reports themselves to elaborate and explain the contexts required to assign meanings to the products and discourses that circulate (BRAGA, 2012, p. 49). It is worth mentioning that, in mediatization, the cre- ation, and continuous co-creation, of circuits is a hallmark – be these circuits developed in the media sphere or outside it – as 4 There is an important difference between circulation and circularity. Circula- tion is focused on the interactional procedures, which implies new layers of meaning and interactions. In circularity, we have objects that are effectively re - peated, appear, reappear, and settle. Circularity involves the process of looking, as already indicated by Flusser (2002) about scanning. In our analysis cases, we have a circularity of time and images over time.