Platforms, algorithms and AI: Issues and hypotheses in the mediatization perspective

Heike Graf 148 podcast. Classmates and teachers would not have been able to pronounce it and would have made fun of it. She didn’t want to do that anymore” (Dö- bbelt, 2020). Here, the podcast serves as a rich source to give ex- amples and mark the relevance of the issue of changing bureau- cratic and legal procedures. Therefore, the media urge to personalize complex issues can be easily met. Listening to the pod- cast can give you the stories. Likely, there are more articles and programs using the richness of the stories told in the podcast without referring to it. However, this is difficult to detect. Since the producers have shown, not at least in their podcast, that they are experts in the field of xenophobia and racism in society, they have been interviewed about these issues in newspapers and been invited to talk shows. For example, Ohanwe gives an interview regarding the murder of a child. Although little was known about the perpetrator, immigrants were immediately blamed by right-wing politicians, and Ohanwe was asked to comment on that. Explaining the existence of racism in society, he concludes: “We need to think about what it means to live in a multicultural society” (Fiedler, 2019), which is a driving force to continue producing new episodes. In another example, Ohanwe is, together with another woman of color, interviewed about the advantages of white people and he stresses: “As a black journalist, you are constantly being asked to expose your blackness. You are dissected and become an object. I think it’s healthy to let white people do this work for once” (Gennies, 2020). A month later, it became the topic of an episode. To sum up, after the existence of a podcast has been recognized by the corporate media, which is partly due to the profession and network of the hosts, the podcast makes it easy to connect. The content of the podcast functions as a source for new topics and contributions in corporate media because it cor- responds to the news media logic. It delivers novel angles of different topics in a professional way. It delivers many stories that can be used, and are used, in further media contributions to personalize complex issues. These stories include drama in an authentic way that can be useful for new and follow-up contri-

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