Platforms, algorithms and AI: Issues and hypotheses in the mediatization perspective

Pedro Gilberto Gomes 162 Second Vatican Council, which included discussions on the problem of the media (Gomes, 2010, 2022). The evolution of the Catholic Church’s involvement in digital networks was preceded by the media activities of Pope John Paul II, known as the Pope of the Media whose pastoral activities were largely mediated by technologies and media processes. With Benedict XV’s action, the Catholic Church has made itself present of social media. He was the first Pope to ac- cess Twitter. This is the beginning of the slow transition to the ongoing problem of mediatization. The current Pope, Francis, is a Pope who recognizes and uses digital networks. It’s no longer a question of using the media as an instance of mediation, but of another whereby the Church appropriates not the media, but their logic, foundations, references, etc. to implement strategies of contact with the social fabric. The emphasis to be highlighted is the complexification of mass media culture and media processes, generating the transformation of religious discourse as public discourse. Media processes are no longer just mediators, but rather engenderers of a new way of doing religion, since the problem of the sacred is irremediably mixed with other social practices. This is a time when techno-media logic and opera- tions design and operate other possibilities for religion to exist in an environment made up of new interactions, etc. To the ex- tent that media processes become more complex, they perme- ate symbolic social practices, such as religious ones, pointing to the uniqueness and updating of this moment in which religion begins to communicate through networks and other post-mass media protocols6. The third moment is the current one, in which the pro- posal of this project is situated: the algorithmization of religion, according to the modality that is engendered in the wake of the complexification of the other previous media processes that suc- ceeded the moment of mediatization that has largely been the object of my research. The aim is to showwhat is in the process of permeating religious discourse with the marks of algorithmization. Accord6 Here, within a theoretical framework, the works of Prof. Moisés Sbardelotto will be applied. Today he is one of the leading Catholic thinkers on media and religion in Brazil

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